Search Engine Optimization Course

SEO Is The Process Of Bringing Your Website Organically To The Top Of Search Results By Following Google's Algorithm And Guidelines Without SEO, You Cannot Bring Your Website To The Top Of Search Engine Results And Increase Your Business. Having A Website Is The First Step To Success, But If No One Can Find It, Then It Doesn't Do Much Good, And That's Where SEO Comes In. SEO Makes Your Website More Visible To Search Engine Users. SEO Institute Provides Specialized SEO Services To Assist Your Business In Ranking Higher In Search Engine Results, Gaining More Exposure, And Ultimately More Customers.

Course Modules

FUNDAMENTAL OF SEO

• How Search Engine Work
• Types of SEO Techniques
• What Is Algorithm and Its Types
• Brief About SERP and Ranking Factor

ANALYSIS AND KEYWORD RESEARCH

• Keyword Research and Analysis
• Types of Keywords
• Tools Used For Keyword Research
• Localized Keyword Research
• Competitor Website Analysis

ON PAGE OPTIMIZATION

• Meta Data Optimization
• Robot Meta Data
• Robots.txt creation
• Code Verification and Optimization
• Image Optimization
• Domain Selection
• Hosting Selection
• SEO URL Optimization
• Internal Linking
• 301 Redirection
• 404 Error Pages
• Canonical Implementation
• H1, H2, H3 Tags Optimization
• Optimize SEO Content
• Creating Xml Sitemap

OFF PAGE OPTIMIZATION

• Link Building Tips & Techniques
• Directory Submission
• Social Bookmarking Submission
• Search Engine Submission
• Article Submission
• Press Release Submission
• PPT Submission
• Classified Submission
• Business Listing

LOCAL SEO (BUSINESS & LISTING)

• Local Business Listing Setup and Optimization
• Creating Local Listing in Search Engine
• Google Places Setup (Including Images, Videos, Map Etc.)
• How to Make Monthly Basis Search Engine Visibility Reports

GOOGLE ANALYTIC

• Introduction to Google Analytics
• What Is Web Analytics?
• Where are Web Analytics Used?
• Setup Google Analytics
• For website tracking
• Schedule Email Reports
• Dashboard Widgets
• Audience Reports
• Demographics Reports
• Geo Report
• Behaviour Report
• Engagement Report
• Real Time Report
• Users Flow Report
• Social Report
• Search Console Report.

GOOGLE WEBMASTER

• Google Search Console Introduction
• Adding a site to search console
• Blocked resources, Crawl Errors & Status
• Fetch As Google, Robotos.txt, Sitemaps
• Security Issues